Privacy Policy

Overview

Practice Growth Alliance ("PGA," "we," "us," or "our") is a growth consultancy serving physician-owned urology practices. This Privacy Policy explains how we collect, use, and protect information when you visit our website or interact with our tools, including the Growth Stage Assessment.

Information We Collect

We collect information in two ways — information you provide directly, and information collected automatically when you visit our site.

Information you provide:

• Name and email address (when you submit a form or book a call)
• Phone number (when you schedule a diagnostic conversation)
• Practice information (responses to the Growth Stage Assessment)

Information collected automatically:

• Pages visited, time on site, and how you arrived (via analytics tools)
• Device type, browser, and general geographic location
• Advertising interactions (if you arrived via a Meta ad)

The Growth Stage Assessment does not require an email address to complete. If you complete the assessment without submitting contact information, your responses are not linked to your identity.

How We Use Your Information

We use the information we collect to:

• Deliver your Growth Stage Assessment results
• Communicate with you about your diagnostic conversation or next steps
• Send follow-up information relevant to your growth stage (if you opt in)
• Improve our assessment tool and website experience
• Understand how visitors find and interact with our site

We do not use your practice information for any purpose other than providing our services to you.

Third-Party Tools and Services

We use the following third-party platforms to operate our business. Each has its own privacy practices:

• GoHighLevel — CRM, automation, and scheduling platform. Stores contact information and manages communications. Privacy Policy
• Meta (Facebook/Instagram) Ads — We use Meta's pixel to measure ad performance and reach relevant audiences. Meta may use cookies to track site visits. Privacy Policy
• Google Analytics — We use Google Analytics to understand how visitors use our site. Data is anonymized and aggregated. Privacy Policy
• GHL Calendar — Used to schedule diagnostic conversations. Contact information entered during booking is stored in GoHighLevel.

Cookies and Tracking

Our website uses cookies and similar tracking technologies to operate correctly and to measure advertising effectiveness. This includes:

• Essential cookies required for the site to function
• Analytics cookies (Google Analytics) that help us understand site usage
• Advertising cookies (Meta Pixel) that measure ad performance

You can control cookies through your browser settings. Disabling certain cookies may affect site functionality. If you are in a jurisdiction that requires cookie consent, a consent banner will be displayed on your first visit.

Data Retention

We retain your contact information and assessment responses for as long as necessary to provide our services and communicate with you. If you request that we delete your information, we will do so within 30 days, except where retention is required by law.

Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information
• Opt out of marketing communications at any time

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

Children's Privacy

Our services are intended for medical practice professionals and are not directed at individuals under the age of 18. We do not knowingly collect personal information from minors.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last Updated" date at the top of this page. Continued use of our site after changes are posted constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us:

• Email: [email protected]
• Website: practicegrowthalliance.co